– F-Marketing stands for Facebook Marketing, more often called FB-Marketing than F-Marketing. FB-Marketing is huge and falls under Social Media Marketing, often abbreviated as SMM.
– F-Commerce seems to be the preferred short form for Facebook Commerce, which I haven’t seen referred to as FB-Commerce (unclear why).
– Another abbreviation is WOM for Word-Of-Mouth Marketing which is used to talk about online viral marketing, mostly by PR agencies.
Like all Internet innovations, SMM, FB-Marketing and F-Commerce deserve a whole army of observers, commentators and consultants, including this blog. I have counted in my own database of sources over 50 blogs dedicated to these issues. This is not counting the many more general online marketing sites that include sections on these issues.
I like blogs because they’re often very rich in content. Among the SMM, FB-Marketing and F-Commerce blogs quite a few are pretty good. Being social themselves, they invite expert guest contributors and freely share their wisdom.
My favorite ones are the very hands-on ones. Some target small and medium-sized businesses but everybody can get insights from them because they contain easy-to-read tutorials and give very practical tips. Here they are 10: Read more